In 2007, independent research from Global Insight shows that the reduction in
the price level due to the presence of Wal-Mart translates directly into savings
for consumers amounting to $287 billion in 2006. This corresponds to savings of
$957 per person and $2,500 per household, regardless of where consumers
choose to shop. That is, even consumers who shop at Target, Best Buy or
Office Depot save money from the presence of Wal-Mart, due to the competitive
pressure of Wal-Mart's "Everyday Low Prices."
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